Marina Maher Communications

As the saying goes, “image is everything.”  In a world where the type of cell phone you carry is almost as important as the designer label on your purse, technology is seeping into all aspects of our lives – including fashion.

Reading over 300 blogs a day, I feel pretty up-to-date on the latest hot products.  It’s hard to believe that my aunt was able to surprise me with a totally cool Christmas present that I had never seen or heard of before.

The Echo Design iPod/iPhone compatible gloves I received combine my aunt’s love of fashion, with my love of technology.  They also solve a major dilemma I have – how do I keep the music pumping on my walk to work while keeping my hands warm in the bitter cold?  These gloves, which come in a great variety of colors including “MMC pink,” have special fingertips that allow you to use your Apple products (and other touch sensitive accessories).

I’m a true believer in talking, both online and offline, about innovative products I love. Word-of–mouth marketing isn’t just something I do professionally, but personally, too.  My colleague Greg and I had an in-depth conversation about my new gloves and what he coined “techno-fashion.” 

We couldn’t help but wonder, what’s next for 2010 –

• Wireless headphone ear muffs? 
• Widespread adoption of sunglasses with built-in bluetooth?
• High heels with pedometer technology?

Whatever it is, Greg and I will be ready to be trendsetters.  Perhaps we’ll even make the purchase from our mobile devices.