Celebrity trainer Tracy Anderson and dermatologist Ellen Gendler, MD share tips with New York beauty editors to launch the Venus ProSkin razor
To launch the new Venus ProSkin MoistureRich razor, MMC and Venus hosted an event at Dance Times Square for beauty editors. Two of Venus’ newest goddesses, celebrity trainer Tracy Anderson and dermatologist Ellen Gendler, MD, discussed how to get goddess legs like Venus Global Brand Ambassador Jennifer Lopez for the summer. The Venus ProSkin MoistureRich razor features three blades and shave gel bars, enhanced with a triple blend of body butters, that create a layer of protection for your skin with every stroke.
She’s got it! Today, MMC and the Gillette Venus brand put Jennifer Lopez center state at NY’s Radio City Music Hall to announce her partnership with the brand, reveal her new rendition of the iconic song “Venus” and launch the Venus Goddess Fund for Education, a global cause dedicated to empowering women through education. Lopez, who is the first-ever Global Brand Ambassador for Venus, will appear in the brand’s print and TV advertisements debuting in early February 2011. When you visit gillettevenus.com and share your Goddess story, $1 will be donated to the Venus Goddess Fund for Education. You can also view her new rendition of the iconic Venus song.
A packed crowd of top-tier media packs NY’s Radio City Music Hall awaiting an announcement from Jennifer Lopez, who becomes the first-ever Global Brand Ambassador for Venus razors. MMC is handling the announcement for client P&G. Stand by for more coverage — and more great pics!