Each year, the Allure “Best of Beauty” Awards highlight the “best” products of the year in a variety of different areas, including skin care, eyes and breakthroughs. Today, Allure Magazine’s October 2011 issue hit newsstands with some exciting news: Fibrocell Science’s LAVIV® – the first and only personalized cell therapy approved by the FDA for aesthetic use, was named one of Allure’s 2011 “Best of Beauty” Breakthroughs!
LAVIV was approved by the FDA on June 22, 2011 for the improvement of the appearance of moderate to severe nasolabial fold wrinkles (smile lines) in adults. The patented technology behind LAVIV is an advanced process that extracts and multiplies a specific kind of a person’s skin cells (fibroblasts) to create LAVIV, which is then injected into the patient to improve the appearance of smile lines. Each person’s formulation of LAVIV is unique because it is made from their own cells. LAVIV’s innovative process provides gradual and natural-looking results.
Other MMC “Best of Beauty” winners included CoverGirl’s Intense ShadowBlast Primer + Rich Shadow in Brown Bling in the make-up category and Aussie Heat’s 3 Minute Miracle Moist Deeeep Conditioner in the hair category.
Check out all of Allure’s “Best of Beauty” winners, including LAVIV, here.


COVERGIRL LashBlast and Aussie’s 3-Minute Miracle were honored with Temptalia’s coveted Readers’ Choice Awards. These two products were voted favorites in the “Best Drugstore Mascara” and “Best Conditioner” categories.
You learned from my last post that I am not one to book regular salon visits to get my hair cut, or trimmed for that matter. I am thrilled to share the news that on Thursday, March 25th I overcame my fear and not only got a trim but got my hair colored and styled as well!
The Aussie and Clairol teams celebrated the warm weather and kicked off the spring season with a Spring Trend online influencer event. Myself along with my fellow MMC’ers Lisa Reindl and Jess Spano had a tough job that evening to be the hair models donning the latest spring hair trends. Naturally, I was hesitant to undergo a hair transformation for my critical role, but all of my doubts disappeared once I discovered that my hair was in the hands of miracle workers: Aussie celebrity stylist, Sarah Potempa, and Clairol’s Global Director of Color and Style, Marcy Cona.
After a quick color application using Clairol Perfect 10 and a few spritzes of Aussie hair spray to complete the look, I was ready to model “The Modern Remix of ‘Old Hollywood’ Brunette”. Here are three quick and easy steps to get the look:
- Using a styling pick (or a household item like a pencil or a chopstick) follow the line from the middle of your nose to get a clean middle part.
- Then spray Aussie’s Hi-Hold + Hi-Shine Hairspray to each 2” section.
- Curl away from the face on both sides.
NOTE: The key to getting a great vintage-inspired wave is to follow a pattern and make each curl identical. Clip each section with a small silver clip to allow the hair to cool before releasing.
High profile beauty online influencers attended the event and created buzz in the Twitter world using the hashtag “#PGHair” that was designed specifically for attendees to comment on the evening’s activities in real time. Many of these influencers had flip cams in hand as well to capture the demonstrations for their blogs.
I have to say, with my hair freshly cut and colored I feel refreshed for spring! It looks like Sarah and Marcy may have changed my outlook on frequent salon visits. Stay tuned…