MMC Blog - The Inside Scoop

Mobile Users Seek Out Travel, Restaurants & Cars

Consumers searching for products/services via smart phones and tablets are looking for travel, restaurants and cars, according to research from xAd.

Not only are mobile users looking for these items, but they’re also purchasing them. Eighty-five percent of restaurant searches result in a purchase, generally within an hour. About half of travel and car searches result in a purchase.

How are you using mobile for your brand this year?

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