Tips to Maximize Face-to-Face Time with Social Media
It’s no surprise, or secret, that new Social Media Conferences are springing up every month in a variety of categories. It’s important to make the most out of each conference attendance and use your time wisely to network, meet new people and solidify relationships with the people you’ve been connecting with online. Even though we’re [...]
Cocktails and Couture
During Fashion Week, you won’t find me backstage or even in the audience (that’s where my colleagues are), you’ll find me at the Social Media networking events and tweet-ups. My favorite thing about Fashion Week is it brings my friends in the beauty and fashion editorial business, both near and far, all together in New [...]
Reaching Millennials: A WOMMA Webinar Recap
Millennials were the subject of a recent WOMMA webinar that MMC attended. The session – led by Mr. Youth Managing Partner, Doug Akin – focused on tips for engaging Gen-Y consumers whose lives have been impacted by Social technologies. Akin referred to this group as Consumer 2.0. According to Akin, these targets share four core [...]
When’s the Last Time You Googled Yourself?
Year after year, significant increases in the number of searches conducted by Web users seeking information about themselves are recorded. Today, according to the Pew Internet & American Life Project, more than 57% of all online adults 18+ are engaged in one form of reputation management or another. And for good reason. When it comes [...]
Red Carpet Ready with Molly Stern
Recently, COVERGIRL hosted an event with our makeup artist Molly R. Stern and key LA-based beauty bloggers that gave a behind-the-scenes look at how red carpet looks are created. Actress Rashida Jones partnered with COVERGIRL to be our celebrity “live demo” and worked with Molly to create the perfect red carpet beauty look in front [...]
New tool alert: Layers
Today, following a tip from Mashable’s Jolie O’Dell, I started playing with Layers, a new Social application that takes Google’s Sidewiki to a whole new level. Supported by the Firefox, Chrome and Safari browsers, Layers lets users overlay videos, images and text on top of any webpage. The result, according to its creators, is a [...]
ARNOLD AND OROWEAT SANDWICH SLIM DOWN EVENT
Arnold and Oroweat Sandwich Slim Down