The 2012-13 Upfronts – MMC’s Chief of Media Innovations Explains Why PR People Need to Care About the Network Upfronts
NBC’s “The New Normal” (Photo Credit- NBC) On Monday, MMC’s Ronna Waldman and I joined 2,000 of my closest friends, including Mathew Perry (someone please find Chandler another hit show), Christina Aguilera (The Voice has become somewhat of a savior for NBC and will now anchor two nights), Ellen Barkin, Adam Levine and Anne Heche [...]
To all the wines envying Moscato
Photo Credit: Foodies Unite Moscato is quickly becoming the newest wine craze, especially with women and Millennials. Last year, it grew by an astounding 78%, according to a recent Nielsen survey. The New York Post recently proclaimed that “Moscato is the new Cristal.” The wine has been woven into the lyrics of hip-hop tastemakers like [...]
Five For Friday
Good afternoon, one and all, and welcome to today’s edition of Five for Friday! Pre-IPO Facebook buzz dominated our feeds this week – guess everyone’s getting excited (or not) about the “Big Day.” As we head into the weekend, we thought we’d share a handful of headlines that caught our eye – please read on… [...]
- Five For Friday
- by Robert Ricci
- Tagged: digital, Five for Friday, Marketing, news, public relations, Social Media, trends
Social TV and the Rise of the Second Screen
Photo Credit: Gigaom.com A dominating topic at the first annual Cynopsis Sports Business Summit, where industry leaders gathered to talk about emerging trends in sports marketing, was “TV Everywhere.” TV Everywhere is the concept of accessibility to premium content (movies, TV sports, etc.) online via a variety of display devices including PC, mobile and TV. [...]
Five for Friday
Happy Friday Star Wars Day, everyone, and welcome to Five for Friday! Our RSS feeds were glowing hotter than a lightsaber this week – lots of Social Media news to share! Followed are a few of the headlines that caught our eye: A near majority of consumers – 93%, in fact – believe that companies [...]
- Five for Friday
- by Robert Ricci
- Tagged: digital, Five for Friday, Marketing, news, public relations, Social Media, trends
New Facebook Tool Has the Power to Save Lives
Photo credit: Rick Rowell/ABC If you caught GMA this morning, you saw Facebook CEO Mark Zuckerberg not only give a rare television interview, but announce a new initiative that was designed to save lives. In honor Donate Life Month, Facebook has enabled their 900+ million users to share their organ donor status. Aimed at generating [...]
Five for Friday – Pharma Edition
Happy end-of-week, one and all, and welcome to the latest installment of Five for Friday! We thought we’d switch things up this time around and take a look at Social Media headlines in the world of pharma. Followed are a few caught our eye: Data uncovered in a new survey has found that approximately 33% [...]