Nancy Lowman Labadie
EVP, MMC Consumer
Nancy has driven brand sales for such high-profile clients as CoverGirl, Clairol, Head & Shoulders, Dial, Cadillac, Benetton Cosmetics, Playtex and Swarovski by inspiring women to join brand communities
Experience
- As EVP of MMC CONSUMER, Nancy provides clients with brand-building programs for both mass and prestige audiences
- Her knowledge of influencer marketing, and direct access to influencers that impact and enhance brand trial and awareness, is unparalleled
- She is a strong believer in highly collaborative and integrated marketing to drive fresh insights and big-idea programming
- Nancy and her teams have received a number of PR awards for their work, including Silver Anvil, PR Week, SABRE, and Big Apple
Education/Special Skills
- Nancy received her BA in managerial-economics from Marietta College
- A respected specialist on marketing to moms, she is a proud mother herself of two daughters who are in elementary school
- She has a passion for cause-related marketing and has served and chaired committees for the Kips Bay Boys and Girls Club, the Starlight Foundation, The Mission Society and Fountainhouse
- Nancy is a proud member of Cosmetic Executive Women, The Fashion Group International and an Industry Advisor to the Fashion Institute of Design and Merchandising