News of Note LinkedIn suffered a massive security breach, leading to 117 million email addresses and passwords being put up for sale online. A hacker going by the name of “Peace,” is offering a database of information for millions of accounts to people willing to pay for access to private information. LinkedIn has distributed urgent emails […]
News of Note Community managers rejoice! Twitter may stop counting photos and links in the 140-character limit. Currently, photos and links take up 22 and 23 characters, respectively— leaving users only 95 or 96 characters for tweet copy. While this shift may seem small, it’s the platform’s attempt to help users more effectively communicate—a main complaint against the platform. The change is […]
News of Note Instagram has a new logo! The channel updated its iOS and Android app to display a new, multicolored app icon that replaced the Polaroid-inspired camera with a brighter look. According to Ian Spalter, head of design for Instagram, “The Instagram logo and design was beginning to feel, well… not reflective of the community, […]
Michele Schimmel, Managing Director of our sister agency, Rx Mosaic, will be honored as a Healthcare Businesswomen’s Association Luminary at the 2016 HBA Woman of the Year Event this Thursday May 12, at the New York Hilton Midtown. The award recognizes thought leaders in the healthcare industry that have made significant contributions and advancement in their field.
The Holmes Report honored MMC founder and CEO, Marina Maher, with an Individual Achievement award at the 2016 North America SABRE Awards on May 3. Paving the way in marketing to women and PR, and driving innovation for over 30 years, she is an inspiration to all of us and so many in the industry. Click […]
News of Note
Twitter announced an upgrade to its cyber-abuse policy, which allows users to report abusive tweets directly to the platform. Users can report up to five abusive tweets at a time in order to provide Twitter with broader context and a better avenue to provide a solution. The update comes a few months after Twitter expanded it’s online abuse policy to include “abusive behavior and hateful conduct.” The option to report tweets will roll out on desktop, iOS and Android by the end of the month.
By David Richeson, Managing Director, Digital Innovation
A common theme at SXSW this year was winning the “micro-moment,” as coined by Google and how marketers need to focus and win in these moments to inspire consumers to try, buy and love their brands and products. I attended several panels that discussed these critical moments from multiple perspectives. This piece brings this new information in sync with my thoughts on the topic going into the conference for a new, evolved POV.