We understand marketing to women like no one else does
MMC CONSUMER: Our feminine touch to marketing to women builds brands
MMC was the first agency to establish marketing to women as a core competency. What is a feminine touch? Quite simply: getting to know her.
MMC CONSUMER understands how the female consumer thinks, feels, processes information and connects with others. What influences her purchase behavior and how she comes to trust a brand.
That gives us a competitive edge. Because once women trust a brand, they become part of a brand community. That’s pretty important when you consider that women (especially moms) make 80 percent of the buying decisions.
MMC CONSUMER leverages fresh consumer insights to engage communities of women in brand conversations – and drive sales.