Online Communities, Social Destinations and Blogs that Focus on M2W
Beauty/Lifestyle
- BlissTree, (health, family, home and lifestyle tips for women)
- BlogHer Entertainment & Culture, (entertainment and culture for women)
- BlogHer Fashion & BeautyHacks, (beauty)
- Closet Couture, (online wardrobe management and tips from personal stylists)
- Daily Candy, (daily email newsletter and site for fashion, entertainment and beauty tips)
- Total Beauty, (unbiased beauty reviews)
- Totally Her, (women’s social network)
- Yahoo! Shine, (beauty, fashion, food, parenting and healthy living tips)
Business/Entrepreneurial
- BlogHer Business and Career, (business and career site for women)
- Damsels in Success, (career network for women)
- DivaPreneur, (female entrepreneurs)
- DivaTribe, (women’s support community)
- Downtown Womens Club, (women’s clubs across nation)
- Freda’s Adventures(mental well-being)
- Girl Power: Female CEOs, (women in business)
- Jane Out of the Box(female entrepreneurs)
- Multi-Tasking Woman, (multi-tasking women)
- My Work Butterfly, (Moms contemplating or juggling a career)
- News on Women, (business news about women)
- She’s Connected, (social networking site about managing)
- She Mentor, (mentoring business women)
- She Takes on the World, (entrepreneurial women)
- Social Networking for Business Women, (social networking site for business women)
- Suite Spot, (culture, causes)
- Women’s Entrepreneurs Blog, (Simon Graduate School) (female entrepreneurs)
- Women in Media & News, (women in management)
- Women’s Ties, (women entrepreneurs in New York State)
- Wonder Branding, (brands interacting with female consumers)
- Word of Mouth Marketing to Women, (Interpret-Her consulting firm advises about word of mouth)
- Wowowow/Women on the Web, (celebrity women’s opinions)
General Communities/Sites for Women
- BlogHer, (female blogging community)
- Cafemom, (social network for moms; please note, there was also a Club Mom, but this seems to have merged into CafeMom)
- Female Forum, (online community for women)
- iVillage, (first site dedicated to connecting women at all life stages)
- Kirtsy,(social network for women)
- Lipsticking, (marketing to women online resource)
- Oprah’s Online Community, (Oprah’s social network)
- Sugar Network, (online community for women)
- Woman Tribune, (women’s interests and entertainment)
Niche Communities for Women
- Ask Patty, (auto advice for women)
- Black Women Connect, (social network for professional black women)
- BlogHer Money & Personal Finance, (money and personal finance)
- Femme Fan, (women sports fans)
- First Wives World, (divorce network)
- Girlfriend Celebrations, (encourages women to reconnect and meet-up)
- Grandparents.com, (site for grandparents)
- I Know Politics, (global news affecting women)
- International Women’s Day, (site for sharing International Women’s Day events)
- Savvy Auntie, (social network for aunts and women who love children)
- Single Minded Women, (single women)
- Tango Diva, (travel)
- The Cloud, (Christian women)
- The Sister Project, (site for sisters)
- The Wip, (international source for women’s perspectives)
- Traxee, (women runners)
- Viva La Feminista, (a site for Latina feminists)
Life-stages
Parenting
- BlogHer Mommy & Family, (parenting and family)
- Blue Suit Mom, (professional moms)
- Circle of Moms, (online community for moms)
- Mom Advice, (frugal living tips for moms)
- MomBloggersClub, (online community for moms)
- Mom Dot, (parenting community for moms)
- MOMelettes, (tech tips for moms)
- MomLogic, (AOL’s site for moms)
- MomsLikeMe, (site for local moms to meet)
- Mums Net, (news for parents by parents)
- TwitterMoms.com, (community for women who use Twitter)
Technology
Health/Wellness
Female-Focused Conferences and Organizations
Online Female Statistics & Resources
- Census Bureau Home Page, (data source about the nation’s people and economy)
- U.S. Census Bureau Profile of Nation’s Women, (profile of nation’s women, 2001)
- Fertility of American Women, (fertility of American women, 2006)
- Trends in Marital Status of U.S. Women, (trends in marital status of US Women, 1998)
- Women & Men in the U.S. (PDF), (population characteristics of women and men in the US, 2002)
- Forrester Research, (technology and market research)
- Forrester’s Groundswell, (social technographics tool)
- Feminist Majority Foundation, (organization dedicated to women’s equality, reproductive health and non-violence)
- Massachusetts General Hospital Center for Women’s Mental Health, (women’s mental health information center)
- Our Bodies, Ourselves, (Boston Women’s Health Book Collective, a non-profit public interest women’s health education, advocacy and consulting organization)
- Women’s Rights at Change.org, (focus on environmental and social problems including health care, education and global warming)
Online Female Marketing Resources
Books Written on M2W
- BOOM: Marketing to the Ultimate Power Consumer – The Baby-Boomer Woman, (marketing to boomer women)
- Don’t Think Pink: What Really Makes Women Buy and How to Increase Your Share in this Crucial Market, (tailored marketing to women)
- EVEolution: Eight Essential Truths the Work in Your Business and Your Life, (consumer trends/marketing to women)
- Just Ask a Woman: Cracking the Code of What Women What and How They Buy, (understanding women and purchasing power)
- Marketing to the New Super Consumer: Mom & Kid, (marketing to moms and kids of today)
- Marketing to Women: How to Understand, Reach and Increase Your Share of the World’s Largest Market Segment, (insights on marketing to women)
- Mom 3.0: Marketing WITH Today’s Mothers by Leveraging New Media & Technology, (marketing to women)
- Permission Marketing: Turning Strangers into Friends and Friends into Customers, (relationship building/marketing)
- Prime Time Women: How to Win the Hearts, Minds and Business of Boomer Big Spenders, (marketing to boomer women)
- The Mom Factor: What Really Drives Where We Shop, Eat and Play, (marketing to moms)
- The Power of the Purse: How Smart Businesses Are Adapting to the World’s Most Important Consumers – Women, (marketing to women)
- The Soccer Mom Myth, (marketing to moms)
- Trillion Dollar Moms: Marketing to a New Generation of Mothers, (marketing to moms of today)
- Women in Green: Voices of Sustainable Design, (marketing to “green” women)