Advice to Budding PR Pros
Two weeks ago, I traveled to Washington D.C. with fellow MMCer Jackie Widrow to accept an award from PR News. It’s an incredible honor to be recognized as one of 2009′s “15 to Watch” and the experience is one I’ll carry with me for the rest of my career.
In my time at MMC, I’ve been incredibly lucky to have brilliant, creative and inspiring managers that have taught me valuable lessons and helped me grow as a professional. We have a culture of empowerment here, so it’s my job as a manager to pay those lessons forward to my team members.
Here are just a few suggestions to help new PR professionals stand out:
- 1. Observe your colleague’s habits – good and bad! Every person you’ll work with has something to offer as a learning experience, so take note of the positive attributes you want to mimic in your career and those you’d like to avoid.
- 2. Dive into the projects you dread, head first. There will always be projects you can’t wait to get your hands on and those you wish never came your way. Tackle them both with the same level of detail and drive. Find a way to conquer the painful projects so much so that you blow your supervisors away and you’ll eventually come to look forward to those too.
- 3. Find the challenge in the small things. Even if it’s a project you’ve done before, there are always new ways to take it to the next level. They may be small changes, but it will give you a new perspective on how to impress your supervisors.
